Run for President. Trust the Wrong Advisor. Lose Everything. 

You're running for president.

Three advisors give you conflicting advice about every decision. One overreacts and over projects strategy outcomes. The confident one shows beautiful projections that are often wrong. The boring one is often right—but so dull you ignore them.

 
All of your advisors genuinely believe what they're saying. You have to figure out who's competent. Charts show their projected "paths to victory".

The Challenge

Your advisors have biases and varying accuracy levels—hidden from you. The Alarmist panics constantly. The Pollster overestimates your chances. The Realist is accurate but boring.

Just like real campaigns: Romney's team thought they'd win. Nate Silver showed Clinton 70%+ probability. Both were wrong.

Can you do better?

Features

• 7 Campaign Eras - 2000, 2004, 2008, 2012, 2016, 2020, 2028 (with AI advisor twist)
• Full Primary Season - Iowa caucuses through convention, state-by-stat
• Interactive Debates - Answer questions from real moderators. Watch polls, donors, advisors and social media react with brutal posts and memes.
• Advisor Management - Hire, promote, or fire advisors. Beware the Peter Principle.

Campaign Mechanics

• State-by-state campaign spending, offices, and visits with diminishing returns (authentically modeled) and spending saturation *
• State strategies - select between 8 strategies for each state including front-load, symmetric, dispersal, momentum, late blitz... *
• Media mix strategy across TV, radio, digital, different states need different mixes across television, radio and digital for optimization *
• Demographic targeting - leaders have traits that give them edges in specific states: 19 metrics per state. E.g. conservative/progressive, religious (by type), worker type (agriculture, manufacturing, service industry, tech etc...) 
• Momentum system - early wins and great debate performances give you an edge
• Fog of war - your polling accuracy deviates from reality and drifts (does not suddenly change)
• Advisor management - promote good advisors and they get better, promote bad ones and the "Peter Principle" applies (they get worse). Put them on probation - maybe they'll improve, get worse or if they're any good they may quit, or simply fire them - you're in charge!

* - choose an advisor's strategy to follow, they will pitch it to you and simplify this if you choose

Donor Relations - Donors react to debate performance. Align with them or watch them quit.

Leader Traits - Each leader has strengths and weaknesses. Some states love them, others don't.

What Players Say

"It feels great" - Alpha tester

"Appreciated the diminishing returns system" - Alpha tester

Play Time

60-90 minutes per campaign.

Platform

• Desktop browser (Chrome, Firefox, Edge recommended) 
• Not optimized for mobile/tablet

About the 2028 Scenario

Exclusive to 2028: An AI campaign advisor who uses algorithmic insights to optimize your campaign. But AI comes with surprises...

Development

Built single-handedly (many human hours!) using Claude Code as a force multiplier. 

Graphics: Midjourney. 

Voice synthesis: 11labs + lipsync.studio.

Designed for fun first, but includes historical context throughout—real debate questions, campaign strategies, and how they changed outcomes.

Advisors modeled on real campaign operatives (except the AI advisor, exclusive to 2028).

Content Note

Contains political themes, historical campaign references, and AI-generated art/voices. All images are caricatures and voices simulated. References real political figures and events from 2000-2028.